PodKai Media Book a free call

For wellness experts, authors & clinic owners

Your podcast should bring you clients, not just downloads.

We turn your podcast into a steady source of leads, booked calls and sponsorship income. We handle the strategy, production and promotion, so you can focus on your clients.

Book your free podcast strategy call See client results

Free 30-minute call. No pressure, no hard sell.

Kai Villanueva, founder of Pod Kai Media, smiling by a window overlooking the city
5,000+episodes produced
Since 2018Kai Villanueva, Founder
$10,000+in sponsorships secured for one client
1,000+masterclass requests from repurposed content
32.8×YouTube watch time growth
2×monthly downloads in 9 months
1.79MInstagram views in 90 days for one client

Trusted by wellness experts and their shows

Gutsy Health The Bone Coach Save My Thyroid The Thriving Metabolism The Brave Table Diversity Matters The School of Healing Return To You Purposeful Productivity Sticky Brand Lab Mental Health Ka Diyan The PodCash Show

Sound familiar?

You're doing the work. The clients aren't coming.

You publish every week, but nobody books a call.

People listen, but nothing tells them what to do next, so they never become clients.

Your downloads have flatlined.

The show is good, but it isn't reaching new people, and you don't know which lever to pull.

Content eats the time you should spend with clients.

Editing, posting and promoting every episode is a second job you never signed up for.

The problem isn't your expertise. It's that your podcast doesn't have a system behind it. That's what we build.

How it works

The Podcast to Cash System

The four-step method behind our clients' results, including $10,000+ in podcast sponsorships for one show.

1

Set up for success

We define the four pillars of a profitable podcast before anything else.

  • Target market
  • Goal
  • Offer
  • Main call to action
2

Reach more people

Every episode becomes weeks of content: clips, carousels and posts that point back to your offer.

3

Get the right guests

We research, pitch and book guests for your show, and get you booked on other shows your clients listen to.

4

Make money

We set up the monetization model that fits your show: client funnels, product sales or sponsorships.

Client results

Numbers, not promises.

Real results from real wellness podcasts, taken from our clients' own analytics.

Featured · The Brave Table Podcast
32.8×

more YouTube watch time in four months

Compared with the four months before we started, the channel's reach, views and subscribers grew across the board, and the show passed YouTube's 4,000-hour watch-time threshold.

MetricBeforeWith Pod Kai
Impressions105.9K653.2K
Views6.8K51.5K
Subscribers gained122960
Watch time274 hrs9,000 hrs
Avg. view duration2:3910:22
1.79M

Instagram views and +6,161 followers in 90 days through active content angle testing

Bone Coach
$10,000+

in podcast sponsorships

Gutsy Health Podcast
1,000+

free masterclass requests from repurposed content

Bone health education brand
+115%

monthly downloads in 9 months (1,876 → 4,037)

The Thriving Metabolism
109

ebook orders in one month, 100% organic

Women's nutrition brand, UK
300+

extra downloads in one week after niching down

Save My Thyroid Podcast
150

organic clicks from a single episode

Client podcast
33,133

views on one long-form interview

Mental Health Ka Diyan
1 year

to YouTube monetization, posting 2 episodes a month

Mental Health Ka Diyan

Free 3-minute quiz

What's your Podcast-to-Cash Score?

A podcast built to grow a wellness business needs a different strategy from an entertainment podcast. Answer 14 quick questions to see how strong your foundation is, how well your marketing builds on it, and the one leak that's costing you the most clients.

Take the free quiz Free. Takes about 3 minutes.

Ways to work with us

Your podcast roadmap starts here.

Full podcast management · Most popular

The Signature Show Partnership

We run your podcast end to end, using the Podcast to Cash System.

  • Strategy, editing and publishing
  • Repurposing into short-form content
  • Guest research and booking
  • Monthly performance reporting

Best for: experts who want a podcast that grows and converts without running it themselves.

Book a call
Content repurposing

The Organic Revenue Machine

We pull the moments your audience cares about from every episode and turn them into clips, carousels and posts that point to your offer.

Best for: shows that already publish but don't get seen beyond their listeners.

Book a call
Podcast monetization

The PodCash Accelerator

Sponsorship media kits and outreach, plus content-to-offer funnels that turn listeners into sign-ups and sales.

Best for: established shows ready to earn from their audience.

Book a call
Podcast guest booking

The Wellness Authority Pipeline

We get you booked on shows your ideal clients already listen to, and handle the research, pitching and scheduling.

Best for: authors and experts who want to reach new audiences fast.

Book a call
Kai laughing while recording a podcast episode

Meet the founder

Hi, I'm Kai.

Since 2018, I've helped wellness and functional medicine businesses grow through podcasting.

Pod Kai Media started from something personal: watching people I love struggle without access to good information, and knowing podcasting could get it to them.

As a podcast strategist and the host of two shows, I know both sides of the mic. My team holds high standards, keeps every claim honest, and tells you when something isn't working.

  • Speaker, Podfest Asia
  • Mentor, ValuePOD Mentoring Program
  • Host, The PodCash Show
  • Host, Mental Health Ka Diyan

Speaking & mentoring

Trusted to teach other podcasters.

Kai speaks on panels and mentors podcast service providers on building shows that bring real business results.

Podfest Asia panel on stage, with the Pod Kai Media logo on the screen behind the speakers
Podfest Asia · 2025

Less Stress, More Podcast Success: A Podcast VA Panel

A panel with fellow podcast agency founders on how teams can help podcasters stay consistent without burning out.

Kai speaking with a microphone in front of a slide about discovery calls
Event speaker · Talk

Discovery calls that turn into clients

A talk for service providers on running discovery calls and closing sales for their own businesses.

Kai teaching a session at the ValuePOD Mentoring Program
ValuePOD Mentoring · Workshop

The Revenue-Generating Podcast Funnel System

A hands-on session on how a podcast turns listeners into leads, sign-ups and sales.

What happens next

Your free strategy call, in 3 steps.

  1. 1. Book a timePick a 30-minute slot that works for you.
  2. 2. We review your showWe look at your podcast, your offer and where listeners drop off.
  3. 3. Get a clear next stepWe tell you what we'd change first, whether or not you work with us.
Who do you work with?

Wellness professionals, wellness authors and wellness clinic owners who see content as a long-term investment, including specialists in functional medicine, bone health, women's health, mental health and midlife wellness.

Do I need to have a podcast already?

We work best with experts who already have a show, so we can start by finding what's holding it back and what's ready to grow. If you're planning to launch one, we'd still love to talk, as long as you have a solid offer and a clear message. We'll help you set up the show the right way, with the target market, goal, offer and call to action defined from day one.

How much does it cost?

Every show is different, so we share pricing on the call once we understand your goals and what you need. The call itself is free.

How fast will I see results?

It depends on your show and your goals. One client gained 300+ downloads in a week after a single change. Others, like a 2× growth in monthly downloads, built over nine months. We'll tell you what's realistic for your show on the call.

Do you work with clients outside the Philippines?

Yes. We work with clients in the US, the UK and beyond, and we're used to working across time zones.

Do I have to be on video?

We strongly recommend it. A video podcast lets you grow on YouTube and gives us clips for Instagram, TikTok and Shorts from every episode. If you're not ready to be on camera yet, we can start with audio and plan your move to video together.

Ready when you are

Let's make your podcast pay for itself.

Book a free 30-minute call. We'll look at your show together and show you the fastest way to turn listeners into clients.

Book your free strategy call

Prefer email? [email protected]